Consumer Surveys



Seaman, Claire (2009) Consumer Surveys. In: Encyclopedia of Business in Today's World. SAGE Publications, pp. 375-376. ISBN 9781412964272

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Abstract

With more than 1,000 entries, the Encyclopedia of Business in Today's World is packed with essential and up-to-date information on the state of business in our world. Not only does it reflect where business is, it also conveys the trajectory of business farther into the 21st century. These four volumes provide clear overviews of the important business topics of our time, ranging from culture shock to currency hedging, political risk, offshoring, and transnational corporations. The wealth of topics represent an integrated vision by the editor of a perplexity of functions, technologies, and environmental factors.

Item Type: Book Section
Divisions: School of Arts, Social Sciences and Management > Business, Enterprise & Management
Date Deposited: 12 Jan 2010 10:29
Last Modified: 26 Nov 2012 09:50
URI: http://eresearch.qmu.ac.uk/id/eprint/1073

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