"I intend to donate but …": Non-donors' views of blood donation in the UK.



McVittie, Chris and Harris, Lisa and Tiliopoulos, Niko (2006) "I intend to donate but …": Non-donors' views of blood donation in the UK. Psychology, Health & Medicine, 11 (1). pp. 1-6. ISSN 1354-8506

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Abstract

Although only 6% of the eligible United Kingdom population regularly donate blood, reasons for low donation rates remain poorly understood. In a grounded theory investigation, blood donors ( n =23) and non-donors ( n =27) completed a questionnaire that included 15 open-ended items. Semi-structured interviews were conducted with sub-samples of donors ( n =5) and non-donors ( n =7). Analysis of open-ended responses and interview transcripts identified five themes. Three themes, namely pro-social views, helping behaviour and awareness had similar relevance for donors and non-donors. Two themes, anxiety and practical difficulties, were used by non-donors to account for non-donation despite intentions to donate. Although non-donors' anxieties may be difficult to overcome, perceived practical difficulties provide scope for intervention. The removal of perceived barriers to donation offers one way of increasing donation rates.

Item Type: Article
Divisions: School of Arts, Social Sciences and Management > Psychology and Sociology
Date Deposited: 28 Feb 2010 16:30
Last Modified: 19 Mar 2014 12:57
URI: http://eresearch.qmu.ac.uk/id/eprint/1278

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