Children's perception of ostensibly adult orientated advertising



Preston, Chris (2009) Children's perception of ostensibly adult orientated advertising. In: Icoria 2009: Conference of the European Advertising Academy, Klagenfurt, Austria.

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Item Type: Conference or Workshop Item (Paper)
Divisions: School of Arts, Social Sciences and Management > Business, Enterprise & Management
Date Deposited: 30 Mar 2010 14:49
Last Modified: 26 Aug 2011 10:53
URI: http://eresearch.qmu.ac.uk/id/eprint/1402

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