Creating the Sensual Temporal Marketplace Experience: The Role of Planned Events in Retail Sustainable Development



Goldblatt, Joe J (2012) Creating the Sensual Temporal Marketplace Experience: The Role of Planned Events in Retail Sustainable Development. In: Tourism and Retail, the pscho geography of liminal consumption. Routledge, Abingdon, UK. ISBN 0415693586

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Abstract

This book chapter examines the role planned events play in developing a temporal retail environment for sales and marketing of products and services.

Item Type: Book Section
Divisions: School of Arts, Social Sciences and Management > Business, Enterprise & Management
Date Deposited: 07 Mar 2012 11:34
Last Modified: 19 Mar 2014 12:59
URI: http://eresearch.qmu.ac.uk/id/eprint/2667

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