L'Etang, Jacquie (2013) Public relations: a discipline in transformation. Sociology Compass, 7 (10). pp. 799-817. ISSN 1751-9020
|PDF - Repository staff only - Requires a PDF viewer such as GSview, Xpdf or Adobe Acrobat Reader|
This article presents an overview of the evolution and emerging architecture of the public relations academic discipline. Key developments and debates are described, highlighting some of the major tensions and debates that have arisen. The scope of discussion proceeds through definitions, a consideration of historical contexts, evolution of public relations research, key approaches, an introduction to the remit of key journals, and finally, consideration as to emerging themes and possible futures. It is suggested that the increasing emphasis on historical, sociological and cultural themes is leading to an increasingly reflexive and diverse field. © 2013 John Wiley & Sons Ltd.
|Deposited On:||12 Dec 2012 13:10|
|Last Modified:||19 Nov 2013 13:09|
Repository Staff Only: item control page