Donnelly, Mike and Hull, Selma Van't and Will, Valerie (2000) Assessing the quality of service provided by market research agencies. Total Quality Management, 11 (4/5/6). pp. 490-500. ISSN 0954-4127Full text not available from this repository. (Request a copy)
Assesses the quality of service provided by market research agencies. Significance of delivering service to the business; Features which matter most to clients of market research agencies; Key dimensions by which customers evaluate service quality.
|Divisions:||School of Health Sciences > Clinical Audiology, Speech and Language Research Centre|
|Date Deposited:||28 Apr 2009 09:04|
|Last Modified:||16 Nov 2012 15:39|
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