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Backer, E and Hay, Brian (2013) Introduction: Social media special issue. Tourism, Culture and Communication, 13 (1). pp. 1-4. ISSN 1098-304X
Goldblatt, Joe J and Hay, Brian and Riddle, P (2012) An Exploratory Study Engaging Ethnic Diaspora Populations Through Homecoming Events to Motivate Tourist Arrivals. Tourism Management . (Submitted)
Hay, Brian and Boterill, David (2011) From A Medical Tourism Hospitality to a UK Public National Health Service Hospital in Eight Easy Years. International Medical Travel Journal , 2011 . pp. 1-4.
Reino, Sofia and Hay, Brian (2011) The Use of YouTube as a Tourism Marketing Tool. Proceedings of the 42nd Annual Travel & Tourism Research Association Conference, London, Ontario, Canada., 42 .
Frew, Andrew J and Hay, Brian (2011) The development, rationale, organisation and future management of public sector tourism in Scotland. Fraser of Allander Economic Commentary, 34 (3). pp. 63-76.
Morrison, A and Hay, Brian (2010) A review of the constraints,limitations and success of Homecoming Scotland 2009. Fraser of Allander Economic Commentary, 34 (1). pp. 44-54.
Hay, Brian (2014) Checking Out: Hotels as Places for the End of Life. In: Tourism & Hospitality in the Contemporary World: Trends, Changes & Complexity, 10-13 February 2014, Brisbane, Australia.
Hay, Brian (2013) From Leisure to Pleasure: Societal Trends and Their Impact on Possible Future Scenarios for UK Rural Tourism in 2050. In: Active Countryside Tourism, 23-25 January 2013, Leeds, UK..
Hay, Brian (2012) Future Timelines for the Extinction and Adpotion of New Technology in Hotels with Particular Reference to the Future Use of Service and Sexual Service Robots: A Manager's Perspective. In: The New Golden Age of Tourism and Hospitality, 6-9 February 2012 , Melbourne Convention Centre, Australia.
Hay, Brian and Morrison, Alison (2012) Political Intervention in a National Tourism Event: The Politics of Homecoming Scotland. In: The New Golden Age of Tourism & Hospitality, 2012 CAUTHE Conference , 6-9 February 2012, Melbourne Convention Centre, Australia .
Hay, Brian (2011) From Leisure to Pleasure: The Future of Sexual Services in Hotels. In: International Conference on Tourism Futures, 2-5 November 2011, Steden University, Leeuwarden, Netherlands.
Hay, Brian (2011) Behind the Curtain: Guest Suicides in Hotels and Tourist Attractions. In: Tourism:Creating a brilliant blend, 8-11 February 2011, Adelaide, Australia.
Hay, Brian (2010) What's in a name: a review of popular new words to describe holidays – a clever marketing ploy or a pointless waste of time? In: CAUTHE 2010 20th International Research Conference: ‘Challenge the Limits” , February 2010, University of Tasmania . (Unpublished)
Hay, Brian (2010) From a medical tourism hospital to a National Health Service hospitak in eight easy years! A case study of the Golden Jubilee Hospital in Glasgow, Scotland. In: Medical Tourism Conference, January 2010, Centre for Cross Cultural Understanding Masterclass NHTV Breda University of Applied Sciences, Netherlands.
Hay, Brian (2010) Twitter Twitter – But who is listening? a review of the current and potential use of Twittering as a tourism marketing tool. In: CAUTHE 2010 20th International Research Conference: ‘Challenge the Limits” , February 2010, University of Tasmania .