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dc.contributor.authorPreston, Chris
dc.date.accessioned2018-06-29T21:27:09Z
dc.date.available2018-06-29T21:27:09Z
dc.date.issued2016
dc.identifierER4468
dc.identifier.citationPreston, C. (2016) Ethical Issues around On-Line Marketing to Children, , , , ,
dc.identifier.urihttps://eresearch.qmu.ac.uk/handle/20.500.12289/4468
dc.description.abstractAs we devise ever more sophisticated methods of on-line marketing, devising systems that are able to reach into the everyday lives of consumers, we are confronted by a generation of children who face unprecedented intervention by commercial organisations into young minds, via electronic devices, and whether by computer, tablet or phone, such children have been somehow reduced to the status of their devices, with little regard for their well being as individuals. This discussion paper seeks to draw attention to such practice and questions the ethics of digital marketing methods.
dc.titleEthical Issues around On-Line Marketing to Children
dc.typeconference_item
dcterms.accessRightspublic
dc.description.facultydiv_MCaPA
dc.identifier.doihttp://doi:10.1093/heapol/czw116
dc.description.ispublishedunpub
dc.description.eprintid4468
rioxxterms.typeconference_item
qmu.authorPreston, Chris
dc.description.statusunpub


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