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dc.identifier.citation(2014) A Study into the Protection of Broadcast Regulation for Children in the Digital Age., no. 66.
dc.description.abstractBroadcast regulation can seem very ambiguous to audiences who watch television, with many not knowing who regulates television or how it is regulated. This study has been developed due to the huge changes within broadcast regulation, the nationwide switch to digital television and convergence with other media platforms. Children are a particularly vulnerable audience, one that needs further research to find out how the change to digital television and increased usage of portable media devices has affected their television viewing habits. The government's regulation board OFCOM must provide a service which protects children from viewing programs that they should not. This project has found out that children are now utilising new media platforms to watch television as much as the traditional television platform, and as they develop through their teenage years they are increasingly watching television by themselves on these platforms. The move into the 'era of plenty' means that children are now having more choice, less restriction and more flexibility. The striking finding is how quickly children's attitudes to television and rebelling against broadcast regulation changes throughout the four years which this study focuses on. The majority of children in this study have no idea of the 'Watershed' and freely stated that they lie about their age when consenting to watch programmes online.
dc.publisherQueen Margaret University
dc.titleA Study into the Protection of Broadcast Regulation for Children in the Digital Age.

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