Browsing by Person "Lynch, Paul"

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Classifying Commercial Home Hosts Based on their Relationships to the Home
(2009) Sweeney, Majella; Lynch, Paul
This paper reports on a study which investigates the host-home relationship within the commercial home, and proposes a typology of commercial home hosts. Previous studies have identified types of small business owners and home owners and here more specifically to the hospitality context, a host categorisation is explored. The relationship of the host to their commercial home is explored using interviews, observations and discussions of the relationship facilitated by photographs of the property. Findings identify five types of commercial home hosts: the economic host, the eco-socio host, the socio-eco host, the social host and the ego host. The typology is explained and discussed. 2009 Taylor & Francis.
Explorations of the host's relationship with the commercial home
(2007-03) Sweeney, Majella; Lynch, Paul
This paper investigates the host's relationship with their commercial home and its influences on product construction. Intangible dimensions of hospitality are explored through interviews and photographs. Commercial home hosts are interviewed using photographs taken of their property to investigate the relationship they have with their commercial home, deepening our understanding of the host-home relationship, leading to a more sophisticated and nuanced appreciation of how the commercial home 'home' product is constructed. The study is based on six commercial homes units. It is envisaged that in the future further issues will be identified from additional unit studies. A selection of themes is identified from preliminary analysis and areas for future research are suggested. The outcome of this research will include a deeper understanding of the commercial home product construction and the commercial home sector itself, which may lead to recommendations contributing towards the nature of quality assurance and grading systems, training and development strategies appropriate to the commercial home concept, and potential implications of marketing. This research is distinguished from what has gone before as prior studies have focused on readily accessible 'objective' issues, rather than below the surface issues accessing the inner self, the intangible dimensions of self, which nevertheless may determine aspects of the hospitality product.
Explorations of the host's relationship with the commercial home
(Council for Hospitality Management Education, 2006) Sweeney, Majella; Lynch, Paul
Going green: Decisional factors in small hospitality operations
(2008-03) Tzschentke, Nadia; Kirk, David; Lynch, Paul
This paper reports on research into the factors that influence the adoption of environmental measures in small hospitality firms. The research found that the decision to become environmentally involved had been a value-driven journey, influenced primarily by the development of environmental consciousness. Personal, socio-cultural and situational factors were other significant influences. The paper argues the importance of appreciating the personal and contextual circumstances of individual business-owners to understand their decision-making and operational approach. Further, it points to the value in making operators aware that going green need not involve a major change or capital outlay but can grow in accordance with the business' needs and priorities.
Host-Guest Dating: The Potential of Improving the Customer Experience Through Host-Guest Psychographic Matching
(2005) Tucker, Hazel; Lynch, Paul
This article argues for the potential use of lifestyle segmentation in order to achieve psychographic matching between hosts and guests in Bed and Breakfast and homestay accommodation. The discussion draws on research conducted in home-hosted accommodation in New Zealand and Scotland that highlighted the central role that the host-guest interaction plays in guest experience and satisfaction. The idea is then developed as to the potential for tourism boards and other promotional bodies to conduct psychographic profiling on homestay hosts so that potential guests might match themselves for potential compatibility with hosts. Whilst points of caution are noted, it is argued that such profiling could increase the possibilities of successful host-guest interaction and thus the quality of experience of both guests and hosts.
Lifestyling entrepreneurs' sociological expressionism
(2018-02-20) Sweeney, Majella; Docherty-Hughes, John R.; Lynch, Paul
This study explores the tourism host-home relationship investigated through documentary analysis of photographs choreographed through mutual negotiation between hosts and researcher (collaborative auto-driving) and participants' spoken narratives (photo-elicitation interviews); we identify the significance for tourism product construction. Major findings concern the sociological expressionism of the tourism lifestyle entrepreneur who creates a certain personal brand identity or 'lifestyling' through their commercial home presentation; 'private', 'inclusive' and 'temporal' classification categories of hosts' favourite spaces in the home are identified, based upon the individual spatial management strategies employed. Depictions of favourite spaces emphasised emotional and sensorial dimensions rather than material things present, and were described as spaces of contentment and tranquillity essential for energising hosts in the ongoing production of the commercial home.
MBA for small firms and microenterprises? Development issues
(Emerald, 2005) Lynch, Paul; Baty, Richard; Abdullah, Faurouk; Seaman, Claire
Abstract: Purpose - To report on an investigation amongst small firm owner-managers in the service sector into potential demand for an MBA. Design/methodology/approach - Relevant recent literature is critiqued concerning small firms and learning, and MBAs and small firms. A description is given of the research methods employed involving a mail questionnaire sent to 600 small and microenterprises eliciting 99 completed questionnaires, and follow-up interviews with a sample of 20 respondents. Findings - Identifies a potential market for an MBA tailor-made to the requirements of a learning segment- of small firm owner-managers. Finds owner-managers have sophisticated product requirements to be satisfied which would necessitate significant changes in higher education course provision and processes. Research limitations/implications - The research was not concerned with investigating price. Bridging the gap between meeting the educational needs of small firms and higher education provision would help to address issues of social exclusion and potentially enhance the competitive economy. Practical implications - Higher education institutions need to make significant changes to course provision and teaching, learning and assessment processes in order to develop an MBA product appropriate for the small firm market. Originality/value - Assists with planning and designing a small firm MBA. Furthers debate concerning small firms and lifelong learning in order to develop a more competitive economy.
My Home Is My Castle: Defiance of the Commercial Homestay Host in Tourism
(2011-09) McIntosh, A. J.; Lynch, Paul; Sweeney, Majella
The intrinsic nature of small tourism business provision has rarely been captured in previous literature, but it has recently gained momentum within scholarly discourse exploring the role of the home- in tourism and hospitality. This article contributes an examination of the commercial homestay host in New Zealand with a particular focus on the hosts' personal relationship with their commercial home.- The article reports the findings of in-depth interviews conducted with commercial homestay hosts in New Zealand. Findings allude to the tyranny of the homestay hosts in their tourism hosting role, their oppressive social need, self-marginalization, and distinctive identity-one that is notably defiant of other commercial hospitality and tourism business norms. In contrast, previous studies rarely showcase the personal perspectives, conscious defiance, or marginalization of commercial hospitality provision. Consequences for understanding the tourism and hospitality phenomenon of commercial home hosting are thus discussed.
'People like us?' The commercial home host in New Zealand: a critical analysis
(2007) McIntosh, A. J.; Lynch, Paul; Sweeney, Majella
Photo-elicitation: capturing host's favourite place within their commercial home.
(Council for Hospitality Management Education, 2010) Sweeney, Majella; Lynch, Paul
Quality homes, quality people: The challenge of quality grading and assurance in small accommodation enterprises
(Taylor & Francis, 2013) Lynch, Paul; Tucker, H.
Resident Hosts and Mobile Strangers: Temporary Exchanges within the Topography of the Commerical Home
(Ashgate, 2007) Lynch, Paul; Di Domenico, M.; Sweeney, Majella; Gibson, S.; Molz, J. G.
The host's relationship with their commercial home.
(Council for Hospitality Management Education, 2005) Sweeney, Majella; Lynch, Paul
Using photo-elicitation to understand the management of space
(British Academy of Management, 2010) Sweeney, Majella; Lynch, Paul
Visual methods: using photographs to capture host's favourite space within the commercial home
(2009) Sweeney, Majella; Lynch, Paul