A Case Study in Developing a Introductory Course in Meeting and Event Technology for Undergraduate Students
| dc.contributor.author | Goldblatt, Joe J. | |
| dc.contributor.author | Penny, Vasilii | |
| dc.contributor.author | Lin, Kuan-Wen | |
| dc.date.accessioned | 2018-06-29T20:21:41Z | |
| dc.date.available | 2018-06-29T20:21:41Z | |
| dc.date.issued | 2012 | |
| dc.description.abstract | There has been little evidence of a concentrated effort to transform the emergence of integrated communications technology (ICT) in the meetings and events industry research into a curriculum suitable for undergraduate students studying meeting and event planning. This case study documents the development of a new undergraduate curriculum in meeting and event technology. It includes the appointment of an expert panel and several rounds of consultation to establish norms in best practice. The study demonstrates how a industry partner may be helpful to academics in developing a broader curricular program and how students can enjoy and benefit from this curricular focus. | |
| dc.description.eprintid | 2871 | |
| dc.description.faculty | div_BaM | |
| dc.description.ispublished | submitted | |
| dc.description.referencetext | Association for Events Management Education (2008). http://www.aeme.org (Accessed 10 July 2012). Becker, H., Naaman, M. and Gravano L. (2009). Event identification in social media. Paper Presented at the 2009 ACM International Conference on Web Search and Data Mining (WSDM), Rhode Island, USA. Bennett, S., Bishop, A., Dalgarno, B., Waycott, J. and Kennedy, G. (2012). Implementing Web 2.0 technologies in higher education: A collective case study. Computers & Education, 59(2), 524-534. Casanova, M. B., Kim, D. Y. and Morrison, A. M. (2005). The Relationships of Meeting Planner's Profiles with Usage and Attitudes toward the Use of Technology. Journal of Convention & Event Tourism, 7(3), 19-43. Collins, G. R. and Cobanoglu, C. (2008). Hospitality Information Technology: Learning How to Use it, 6th ed. USA: Kendall Hunt. Coulby, C., Hennessey, S., Davies, N. and Fuller, R. (2011). The use of mobile technology for work-based assessment: The student experience. British Journal of Educational Technology, 42(2), 251-265. Fenich, G. G., Scott-Halsellb, S. and Hashimotoa, K. (2011). An investigation of technological uses by different generations as it relates to meetings and events: A pilot study. Journal of Convention & Event Tourism, 12(1), 53-63. Davidson, R. (2011). Web 2.0 as a marketing tool for conference centres. International Journal of Event and Festival Management, 2(2), 117-138. Hazari, S., North, A. and Moreland, D. (2009). Investigating pedagogical value of wiki technology. Journal of Information Systems Education, 20(2), 187-198. Hill, J. L. and Nelson, A. (2011). New technology, new pedagogy? Employing video podcasts in learning and teaching about exotic ecosystems. Environmental Education Research, 17(3), 393-408. Jones, D. L. and Baloglu, S. (2006). What Hotel Sales and Marketing Executives Should Know Before Investing Dollars in Sales Technology. Journal of Convention & Event Tourism, 8(1), 31-44. Jones, P. (2007). The iPod and the Phone: Wire and Mobile, Characteristics of the Millennium Generation. Orion Journal of International Hotel Management, 12(23), 11-14. Kang, I., Bonk, C. J. and Kim, M.-C. (2011). A case study of blog-based learning in Korea: Technology becomes pedagogy. The Internet and Higher Education, 14(4), 227-235. Lee, S., Close, A. G. and Love, C. (2010). How Information Quality and Market Turbulence Impact Convention and Visitors Bureaus' Use of Marketing Information: Insights for Destination and Event Marketing. Journal of Convention & Event Tourism, 11(4), 266-292. Lee, W. and Tyrell, T. J. (2012) Arizona meeting planners' use of social networking media. In M.Sigala, E. Christou and U. Gretzel (Eds.) Social media in travel, tourism and hospitality: Theory, practice and cases. 121-132. Surrey: Ashgate Publishing, Ltd. Lee, W., Xiong, L. and Hu, C. (2012) The effect of Facebook users' arousal and valence on intention to go to the festival: Applying an extension of the technology acceptance model. International Journal of Hospitality Management, 31(3), 819-827. Lee, S. (2011). To tweet or not to tweet: An exploratory study of meeting professionals' attitudes toward applying social media for meeting sessions. Journal of Convention & Event Tourism, 12(4), 271-289. McCormick, R. (2004). Collaboration: The Challenge of ICT. International Journal of Technology and Design Education, 14(2), 159-176. MeetingMatrix International (2012). http://www.meetingmatrix.com (Accessed 10 July 2012). Professional Convention Management Association (2012) http://www2.pcma.org (Accessed 10 July 2012). Rothschild, P. C. (2011) Social media use in sports and entertainment venues. International Journal of Event and Festival Management, 2(2), 139-150. Silvers, J. R. (2012). Professional Event Coordination, 2nd ed. Hoboken: John Wiley & Sons. Stake, R. (1995) The Art of the Case Study, New Delhi, India: Sage Publications. Yoong, P. (2010) Leadership in the Digital Enterprise, Hershey, PA: Business Science Reference. Yuan, Y. L., Gretzel, U., and Fesenmaier, D. R. (2006). The Role of Information Technology Use in American Conventions and Visitors Bureaus. Tourism Management, 27(2), 326-341. | |
| dc.description.status | submitted | |
| dc.identifier | ER2871 | |
| dc.identifier.citation | Goldblatt, J., Penny, V. & Lin, K. (2012) A Case Study in Developing a Introductory Course in Meeting and Event Technology for Undergraduate Students, Journal of Hospitality and Tourism Education. | |
| dc.identifier.issn | 1096-3758 | |
| dc.identifier.uri | https://eresearch.qmu.ac.uk/handle/20.500.12289/2871 | |
| dc.relation.ispartof | Journal of Hospitality and Tourism Education | |
| dc.subject | Technology | |
| dc.subject | Meetings | |
| dc.subject | Events | |
| dc.subject | Curriculum | |
| dc.subject | Expert Panel | |
| dc.subject | Employment | |
| dc.title | A Case Study in Developing a Introductory Course in Meeting and Event Technology for Undergraduate Students | |
| dc.type | article | |
| dcterms.accessRights | restricted | |
| qmu.author | Lin, Kuan-Wen | |
| qmu.author | Goldblatt, Joe J. | |
| qmu.author | Penny, Vasilii | |
| rioxxterms.type | article |
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