The Changing Role of Internal Communications. Are Required Practitioner Competencies Keeping Pace with the Opportunities and Challenges?
Citation
Chalmers, S. (2008) The Changing Role of Internal Communications. Are Required Practitioner Competencies Keeping Pace with the Opportunities and Challenges?, , , , ,
Abstract
Internal communications have advanced a long way from the management-sponsored house journals of yesteryear to well-organized systems of internal communication.- (Baines, Egan and Jefkins, 2004, p. 312) .
Over the years the role of the internal commun