MA in Arts and Cultural Management
Recent Submissions
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Feasibility Study: Critical Analysis Essay
(Queen Margaret University, 2016)Introduction: The functionality and purpose of a feasibility study is widely understood as a means of testing the practicality and likelihood of success of a proposed project for a business. While the practice of feasibility ... -
Social media in the Not-For-Profit (NFP) sector: What are the benefits of social media for NFP festivals and what opportunities arise from its use? A case study of four Edinburgh based NFP festivals.
(Queen Margaret University, 2016)The following study concerns four non-profit festivals based in Edinburgh and the use of social media accounts. The non-for- profit or third sector plays an important role in Edinburgh's society. Edinburgh has been ... -
Which are the crowdfunding tactics that theatre campaigns may implement in order to succeed in the online platform? The point of view of seven millennials.
(Queen Margaret University, 2016)Crowdfunding can be considered as an alternative to traditional fundraising, but it is also an instrument that could influence or be influenced by audience development and engagement (Buckingham 2015). The success of a ... -
Cinema Matters: An empirical study into understanding the value of local rural cinemas in Scotland
(Queen Margaret University, 2016)Cinema is one of the most popular forms of cultural entertainment in Scotland. Yet, very little is known or understood about the value of film presentation and consumption in rural areas. Despite growing interest in the ... -
Perceptions of the Value of Cultural Heritage: The Value Triangle of Stirling Castle
(Queen Margaret University, 2016)This research project analyses various value perceptions of cultural heritage in the specific case of Stirling Castle located in Scotland. Adopting a framework sourced from respective concepts of John Holden and David ...