BA (Hons) Events Management
Recent Submissions
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An investigation into the Edinburgh International Festival and the effects social impacts can have on residents.
(2020)The main purpose of this study is to identify the social impacts caused by the Edinburgh International Festival whilst exploring the effects these social impacts have on the residents as individuals and as a community. ... -
From Mother’s Ruin to Modern Tipple: An Investigation into the Impact of Personal Identity and Consumer Motivation to Attend Gin Festivals.
(2020)This research seeks to investigate the impact of personal identity on consumers’ motivation to attend gin festivals. This study aims to make an original contribution to the growing area of research into motivations and ... -
An exploration into local resident attendance and nonattendance at the Edinburgh Festival Fringe: Motivations and constraints
(2020)The purpose of this dissertation is to explore local resident attendance and non attendance at the Edinburgh Festival Fringe (EFF) in order to determine motivations and constraining factors. While it has been identified ... -
An Investigation into the Motivational Factors and Perceived Benefits of Attending Edinburgh’s Samhain Fire Festival
(2020)The aim of the research is to identify the specific motivational factors and the perceived benefits of those attending the Samhain Fire Festival in Edinburgh. Furthermore, the research evaluates how prominent the ... -
Attracting and engaging with a socially inclusive audience: an exploratory study into special events which are held in museums
(2020)This study aims to identify how special events which are held in museums can attract and engage with a socially inclusive audience. The event attendees’ perspectives will be explored further to ascertain to what extent ...
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