BA (Hons) Events Management
Recent Submissions
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An exploratory study of the perception of employment generated from the Glasgow 2014 Commonwealth Games by Local Residents.
(Queen Margaret University, 2016)This dissertation project was undertaken to assess the Glasgow 2014 Commonwealth Games (GCWG) effect on employment in the City of Glasgow (COG) and how it was perceived by the local residents (LR). The process began by ... -
An investigation into attendee motivations at rugby union games held in Scotland: A comparison of a regional and an international game.
(Queen Margaret University, 2017)This study built upon the current body of literature that surrounds attendee motivations, looking specifically at rugby games within Scotland. The aim of this study was to assess how motivations differ depending on the ... -
An investigation into the motivations for adolescents attending street dance competitions: Exploring the service quality and identifying the satisfaction gained.
(Queen Margaret University, 2017)Motivational research has been conducted around sports events and festivals, while also focusing on service quality and satisfaction of attendees. The dance industry is yet another area that has been vastly researched; ... -
An exploration into the motivations and satisfaction levels of sport event volunteers: A case study of the 2016 Edinburgh Marathon Festival (EMF)
(Queen Margaret University, 2017)It is widely acknowledged that volunteers are critical to the running of events, as without such events could experience issues, such as economic challenges (Chelladurai, 2006; Bang and Ross, 2009; Love et al, 2012; Aisbett ... -
An Investigation to Determine the Impact Event Design has on the Relationship between Quality and Satisfaction for the Event Attendee.
(Queen Margaret University, 2017)The aim of the research project is going to determine how event design can produce a successful link between quality and satisfaction for the event attendee. Whilst, looking at the relevant literature available to determine ...